Bespoke E-commerce Websites

E-creation builds custom ecommerce websites using the Magento platform. After 10 years experience creating bespoke e-commerce websites, we have seen the e-commerce industry mature, with Magento becoming the standardised e-commerce platform for small & large scale e-commerce websites.

Magento's open source code enables smaller businesses to start-up an e-commerce website with minimal investment & simplified functionality. E-creation can 'turn off' unnecessary functionality to rapdily & cost effectively develop ecommerce websites. By guiding clients through other Magento projects we have completed, it is easy for the client to get an understanding of the exact functionality to expect before a development is complete.

Because Magento is open source it is easy to create custom ecommerce functionality to match the customer's bespoke requirements.

Bespoke E-commerce Websites

Complex e-commerce websites

For Directtableware, integration into Sage 200 was a key requirements. They knew what Magento was capabable of in terms of it's shopping cart, customer management & SEO capaibilities - but they needed unique functionality with a beautiful front-end.

E-creation wrote custom code for customer group price matrixes, product 'boxes' rather than single units, a simplified check-out processes plus a stand alone Sage 200 to Magento syncer to keep their accountancy information up-to-date on the website.

Simple e-commerce websites

For Champagneandlemonade, E-creation was brought in redo a standard install Magento e-commerce project. E-creation created custom code to improve front-end design, payment processing, supplier management & provide 'process' consultancy to make the user experience a better one.

A £100,000,000,000 market

E-creation has been building ecommerce websites for over 10 years using a variety of technologies for pharmaceutical companies, book retailers, educational CD-ROM publishers, office furniture companies, cutlery suppliers & luxury clothes retailers.

Most large e-commerce websites (Amazon.com, eBay.com, Dell.com & Wine.com to name a few) are custom website projects and pioneer functionality such as '1-click-shopping' & product recommendation algorithms. Magento's 'plugin' structure means that innovations in e-commerce functionality are rapidly developed & integrated into Magento's functionality. E-creation develops plugins for Magento & we bring the unqiue experience of working opposite Amazon for several years (and getting the chance to have pub lunches at our local with their development team).

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Our approach to e-commerce website development in depth. E-creation does more than build a simple website ... we build e-commerce engines that integrate into the digital environment from the core up.

Content optimisation
Organising & describing products so that they are not only found in search engines at the top but are written to be irresistible to customer.

Seemless business migration
Migrating your website to Magento without loosing your existing search engine placements.

Customer relationship strategy
Creating an on-going, profit generating dialogue with customer through marketing e-mails & promo codes.

Examples of in depth thinking:

  • Page redirects from old website
  • Writing effective product descriptions
  • Embedding e-mail marketing
  • Integration with market channels
  • User experience optimisation
  • Order tracking automation
  • Ecommerce apps for mobile devices
  • Supply chain optimisation

Inside View by Coder

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I built my first e-commerce site for E-creation in 1999, when there wasn't a lot of competition in the form of off-the-shelf software and 'do it at home' packages. Building a good shopping cart and shopping experience from scratch with a well designed front-end in place is not difficult - but creating a good database for managing product information and makeing internal management processes better is more challenging. Often, we are building B2B ecommerce sites that need to hook into existing applications - and getting things talking to each other can be the most difficult part of the project.

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